Why Outsource An SEO Article Writing Service?

No SEO campaign is complete without SEO writing. Consider enlisting the services of an SEO writing service for the job. There are 3 types of article writing services. These are cheap foreign article writers from countries like India who charge between $3 and $5 per article, expensive creative freelancers who charge between $25 and $50 per article, and affordable writing services who charge between $10 and $20 per article. There are several reasons why you should outsource your SEO writing campaign to an SEO writing service:

Quality work at a good price: Outsourcing to a well-established writing service is advantageous over outsourcing to a cheap writer since you will get quality articles and it is advantageous over hiring a creative freelancer since you will save money. A good SEO article writing service has the necessary structures to guarantee quality work. It is less likely to engage in fraudulent and unscrupulous activities including using Black Hat or Gray Hat SEO tactics, since it has a reputation to uphold. Hiring a freelancer is disadvantageous because you will not have a physical address in case you need action taken.

Peace of mind: Hiring a writer for SEO services gives you peace of mind because you will know a professional is handling your SEO campaign. These services have teams of writers who have been trained in accredited institutions and who have years of experience. These teams have the tools needed for an effective SEO writing campaign, an example being a keyword density tool.

Greater ROI: You will get greater ROI (return on investment) with writing SEO as compared to an in-house article writing team. With an article writing service, compensation will be results-based and on-demand, meaning you will only pay when your SEO campaign is effective and when you need the service respectively. You will save money with a professional since you will not have to buy the necessary tools and you will not need the extra office space.

More time to run the business: One of the greatest benefits of outsourcing article writing to an SEO writing expert is that you get to concentrate on running your business. Hundreds of articles have to be generated for an effective SEO writing campaign and this means you will redirect your energies and time from the core of your business. Even if you hired an in-house team, you still have to spend time and energy managing the team.

You could hire an in-house team for your SEO article writing, but outsourcing the service to an SEO article writing service has more benefits.

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Website Keyword Density

Whenever writing a page for your internet site, you must make certain you have an adequate numbers of keywords presented on the webpage for the major search engines to to have the ability to locate you and this is your keyword density. This really is a technique of describing the amount of instances a selected keyword or phrase that appears on your web page.

If you have your own work from home online business, it is essential that search engines can locate you website and point readers to it. A prospective site visitor may well visit your website by typing in a word or set of words into the search engine - and these words are called keywords. Keyword density is the percentage of the total number of keywords on a given web page.

For example when someone internet searches for "online home business tips" they really want to find information that is connected to those words - not just a set of random websites.

Suppose you have 500 words on your work from home online business webpage, and you use a certain keyword for 15 occasions in the subject matter. The keyword density on that page is calculated by simply dividing the whole number of keywords, by the whole number of words and phrases that show up on your web page. Therefore here it is 15 divided by 500 =0.03. Since keyword density is a percentage of the total word count on the page, multiply the above by 100, that is 0.03 x 100 = 3%

The recognized industry-standard for a keyword density is between 3% and 5%.

Keywords should not be over used, but should be just sufficient enough to occur at significant places. In the event you duplicate your keywords with almost every other word on every line, then your website will most likely be invalidated as an artificial site or junk site.

Search engines can also detect artificial keyword stuffing or spamdexing. This really is the intentional manipulation of search engine indexes for example duplicating completely unrelated key phrases or descriptions. Keep in mind, that this procedure is valid for every single page on your site. It additionally goes for not merely to one keyword but also a set of keywords that is concerned with an alternative product or service.

A simple way to check the keyword density is to first type your text into a word-processing software program.

Once you have written the text, highlight all copy and choose 'Word Count' in the Tools menu and make a note of the total number of words on the page.

After that, look at the 'Edit' menu and choose the 'Find' functionality. Go to the 'Replace' tab and enter in the keyword you would like to locate. 'Replace All' that phrase with the exact same word, which means you do not modify the wording.

When you complete the replace function, the system will provide a count of the words you swapped. That provides the amount of occasions you will have applied the keyword in that page. Using the total word count for the page and the total number of keywords you can now determine the keyword density by using the formula provided above.

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Effective SEO Through Article Submission Services

Article syndication or article submission, as it is popularly known, is a process of creating search engine optimized articles that are published on article submission directories/websites to create traffic and back-links for the business.

Article submission services are effective because they provide both quantity and quality to the business, and the whole SEO operation. When you produce a well-crafted article and submit it to quality article submission websites, you are not only taking care of the quality aspect of the process, but are also working to generate as much back-links as you can.

Back-links are generated in different ways. You can put the links in the article body, which some but not a lot of websites allow or you can put it in the author resource box where you give a brief introduction of yourself and of your business, and this is generally accepted by all top article submission websites.

You also have a chance of generating quality back-links if your article gets republished on another website. Article submission directories are crawled by webmasters and regular users both. If a webmaster or a blogger is looking for a particular piece of information and your article provides that, they can get your article republished on their own website or blog. This way, you are getting quality back-links from other websites too.

Search engines place great value on back-links that are coming from other quality websites that are not your own. Submitting high quality articles also enables you to put your stuff out there where people are already looking for information. So, instead of you waiting for the right people to see what you've got, you can take a proactive approach and publish what you want to say in a directory where people are already waiting for accurate, thorough and updated information.

When it comes to routing relevant traffic to your website, very few SEO techniques work as effectively as article submission does. When people want to search information on a search engine, it routes all kinds of traffic to your website whether it is relevant or not. Of course it is relevant most of the time, but the traffic you get to your website from a high quality article directory is the most relevant that you can get.

Another great way how article submission services help improving SEO is that they allow you to target keywords that will lead traffic to the internal pages of your website. Many article directories allow up to two links in the author bio box, and you can decide whether you want visitors looking at internal pages of your website if those contain substantial content.

These are just some of the many ways in which article submission services can help you improve your search engine rankings. To make the most of it just remember to create content that can provide worthwhile and reliable information to the visitor. Remember, it is not only search engine rankings at stake, but your credibility as an industry expert too; keep both intact.

Hiring an expert article submission service can help you achieve this enviable goal with least bit of effort and with no hassle at all.

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Contextual Link Building After The Google Penguin Update

Ranking your website in the search engines does not have to be a complex, tedious endeavor. With this simple SEO strategy, you can very easily promote your site to the top of the search results. Successful link building today is more about relevancy and variety. Relevancy in the link building world means getting links from websites that are in the same niche as you and variety means getting links from many different sites in your niche as possible.

Contextual links simply mean backlinks that are within the body of the page and content not in the comment section (blogs). These types of links are usually in the form of clickable words or otherwise known as anchor text. It's very important to diversify your anchor text to look as natural as possible in the search engines. You have to use keyword research tools and come up with a list of related keywords that get traffic and use as many different anchor texts as possible. It is also very important to use "click here", "Visit", and many other variations to add to the uniqueness of your anchor texts.

The days of blasting thousands of unrelated backlinks to a site to gain top positions in the search engines are over. As a matter of fact many people were penalized after the penguin update for having unrelated and spammy backlinks to their site. There are many link building methods that will give you fast results but they don't last. You need to focus on building links that will last and be considered valuable over time.

Contextual links are great because they naturally help you drive high quality traffic to your site. People will naturally click links which are directly in the content of the page. Your site will also benefit from these links and move up in the search engines. You can also save big money by getting organic traffic compared to paid traffic. Another benefit of these links is that you will not be on a page with 500 other links. Contextual links usually have very low outbound links. This means that your links will pack more of a punch in the eyes of Google.

You have to give Google and other search engines what they want. Which is high quality non spammy related backlinks. This is what will protect you from the next updates that are coming and also give you the quality traffic that your site needs.

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How to Optimize Every Page Title on Your Web Site For Search Engines and Visitors

The page title is one of the most important aspects of search engine optimization. Why? Because each page title appears as the "headline" in a search engine result listing. You want every page title to be compelling, perhaps even a bit provocative. Be creative. If you're a retailer or have a brick and mortar business, include your phone number, address, a special offer or a call to action. Think of the Page Title as the headline to an advertisement, but you don't have to pay hundreds, even thousands of dollars a month in search engine advertising campaign programs, like Google AdWords.

You'll also want to make sure to consider your keywords when writing page titles. If possible, use your most important keyword as the first word in your title and establish the topic for the page. I prefer to start with interior web site pages (not the home page) when writing titles. Why? Because it's more difficult to write a title or headline for the home page, which theoretically is supposed to detail your entire company's product, services, resources and more. So, start with a page that is specific to one topic. For example, a page that deals with a single product within your product line. This way, you can include specific key words and phrases that relate specifically to that one product. Once you get a few page titles under your belt, writing a great headline for your home page will be that much easier.

Keep your title to less than 65 characters, as most search engines don't display any more than that. You want your title to be complete... and not have it automatically shortened for you. When you see search engine listings that end with an ellipse (... ) you'll know that the search engine has automatically truncated the title. Worse, if you don't have a title for your page, or it's left as the default "untitled", search engines will create a title for you... but it might not be the best possible title for that page!

As a rule of thumb, you should never include the word Home or Home Page as part of your title. It really has no value, and you should strive to use more important, descriptive words in your page titles.

Every page on your site deserves to have a great title! Every page on your site provides a unique opportunity to advertise or market your company, its products, services, resources, support and much more.

Note: There is another type of title that you can also use to help optimize your pages. You can include a title for almost any element on your web pages. The one that makes the most sense - and the ones you should consider - are titles for your hyperlinks. Titles serve several functions. First, they provide a tool tip when you hover over them, makes your content more accessible to more viewers, and it provides another opportunity to make your pages keyword-rich.

Rob Decker is a seasoned technology professional with more than 25 years experience... and yes, that pre-dates the Internet! He has helped small business and Fortune 500 companies -- in a wide range of markets and industries -- to reach their sales and marketing goals through the use of advertising, marketing and public relations activities designed to generate leads and sales. During the past 20 years, he has consulted with Agilent Technologies, American Express, Corporate Express, Dell, ING, Mobility Electronics, Newsweek, Rand McNally, SPSS, The Stanford University School of Medicine, StorageTek and many others. His work has received many creative, marketing, and technical awards, and has been displayed, distributed, and sold nationally and internationally.

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